My European Trip, Part 1: Sweden

I’ve been putting off this post for a while because there was just so much to cover. My plan was to wait until I had enough time to write a long post about the whole trip, but because such an opportunity appears to be nowhere in sight, my new plan is to just break it up into multiple posts. My trip was in three phases: Stockholm for three days, Amsterdam for four, then back to Stockholm for another four days.

Keep in mind that these generalizations are based only on 7 days of exposure, so I’m sure there are plenty of flaws based on snap judgments, but I think overall many of the generalities can withstand scrutiny. But for people with more experience on Sweden, feel free to jump into the comments section to correct me or expand on my points.

I’m woefully untraveled. My flight to Europe was the longest trip I’ve ever taken by air. I left NY with a three hour layover in Finland. Then flew into Stockholm.

I was drained from the flight and immediately took a nap on arriving. As soon as I woke up, I hopped on my laptop, looked at my list of cool places to eat and drink and party and figured out how to get to those places using Google Maps. I walked from my hotel to the obnoxiously rich and hip Stureplan area and ate at East restaurant. This was the moment where I discovered exactly how weak the US dollar currently is and how expensive Stockholm is, as a single roll of sushi and a beer cost me $50. Once I properly figured out the conversion rate and was mortified, I realized I’d have to be careful or I’d end up overspending by a huge amount on this trip.

When I first arrived at the Stureplan area, I was taken aback at how beautiful the women were. You can even go to a 7-11 convenience store and see a girl that looks like a model working the counter. No homo, but I have to admit that even the guys are really good-looking. They’re just a very beautiful people. You just can’t help but notice it. I’d love to figure out why this particular country has hit the genetic jackpot the way it has, but right now I have no clue. While the tall, blonde stereotype is a myth (there are a lot of bleached blondes, but the population of Stockholm was not particularly tall, I’d say Amsterdam fit that tall, blonde stereotype more than Sweden), the beautiful women stereotype is not exaggerated in the least. I think I saw a total of two overweight women in my whole time there, and I’m sure they were probably tourists or transplants.

The interesting thing about the sheer volume of beauty is that it really reminds you how relative beauty is, and how the human mind can adapt to and get bored by anything. First off, if I was a woman in Stockholm and I was a 6 or 7, I would either immediately move or kill myself. I saw a 7 on my third day there and I literally did a double take. After being immersed in Stockhom for three days, my mind just adjusted to the new beauty standard surrounding me. I reached a point where an average girl got my attention more quickly than a beautiful one. The thought that popped in my mind when I saw an average women there was “Wow, I actually forgot they made women like you.”

Even as a tourist, I still have a natural tendency to observe and process everything in terms of how it relates to human nature, so in Stockholm I couldn’t help but make certain observations. I spent a lot of time observing how people interacted with each other there. I think people are somewhat numb to beauty there, which works in the favor of men in some interesting ways. Allow me to illustrate by going on a slight detour in my narrative. Be patient, I’ll tie it back into my original point by the end of this post.

At the hottest clubs in Sweden there is a strict guestlist policy, similar to what NY used to have. Currently in NY, the exclusivity of nightclubs have been ruined by the bottle service epidemic, which has replaced the old guestlist and tastemaker standard that used to get you entry:

Bottle Service has become the standard (and I don?t mean that overrated Andre Balazs hotel in Los Angeles either) for most high-end clubs all across the bubble. It has been popular in Miami and NYC for at least ten years, but my sources tell me it is currently popular in many C-grade cities and they even offer it in many D-grade cities as well. The advantages are still there, primarily, Bottle Service allows a group of Investment Bankers, Hedge fund guys, commercial real estate jerkoffs, or any type of weesh 9 to 5 guys the ability to enter a club with out too much hassle. But there are many problems that Bottle Service brings to nightclubs in general and nightlife in particular. There are also a few more reasons why I am not a big fan of Bottle Service.The Crowd Bottle Service Brings

In the 2000?s we have seen a corporatization of nightclubs. Now when you go to a nighclub everyone is some kind of corporate jerkoff. Interesting people are no longer found in Nightclubs. The artists, writers, intellectuals, underground DJ?s etc have been effectively priced out of the nightclub with bottle service. The only people that can afford it are the Investment bankers, real estate types, and Celebs (and of course, underworld figures). That is why when you walk into a club you see so many striped shirts that you think you are seeing some kind of 3-D optical illusion. The funny thing is that these are the type of guys who would have never gotten into a club in the old days (nights) when you were picked out because of how you looked, dressed, if you had connections, or by reputation. So today, clubs are full of people that normally would have been standing in line in nights gone by.

Now don’t get me wrong, there are still shades of this bottle service epidemic in Stockholm, but it does not dominate the scene quite like it does in America’s big cities. Unlike New York City, true exclusivity is still practiced in Stockholm, and not just exclusivity in terms of your wallet like in NY.

But as I was saying about beauty and how people in Stockholm seem numb to it, in NY getting into a club is not just judged on how much money you’re willing to spend in the form of bottle purchasing, but also on the standard of beautiful women, as in are you a beautiful women or at least in the company of a ton of beautiful women? Actually, just being a woman in general is enough here, regardless of beauty. If she’s beautiful that’s just a bonus. This makes the nightlcubs in NY horrible because the tone is set early that women are set up on even more of a pedestal than usual, and that pedestal only gets higher if the woman is beautiful. Plus you’re surrounded by simps with bottle service incessantly trying to bribe these beautiful women with free liquor to pay attention to them, which just elevates their egos even further, makes them more unattainable and unwittingly makes the social situation worse for all the men there, including themselves.

This creates a Prisoner’s Dilemma situation in top nightclubs in NY. In game theory scenarios, prisoner’s dilemma problems are those where it’s in the best interest for a group of people with a common goal to cooperate. But since there is no guarantee of getting everyone in a group with a common goal to cooperate, people start defecting. Once one person defects, everything starts unraveling as each remaining player is forced to make a choice: if I stick to my sound, rational principles as everyone else around me is acting illogically and defecting, I guarantee myself a loss, whereas if I also act irrationally and defect, I’ll sell out my principles and pride and contribute to the overall shittiness of the situation, but at least I have the possibility of salvaging some type of victory.

The current nightclub situation in NY creates a variant of this which I call the Simp’s Dilemma. A guy with decent game may want to stick to his principles regarding social interaction and not behave like a simp (running around and giving women free liquor, boosting their egos needlessly, all the while lowering his own value). He may have a much superior social strategy of laying back and relaxing, acting smooth and aloof, confidently presenting himself as a prize, and not lowering your value by displaying any neediness through bragging for attention or bribing for affection. But the problem is, these superior social strategies only work if a decent amount of other guys in the social setting are behaving similarly. Thisi s just like in the classic snitching scenario of prisoner’s dilemma, where not snitching only works if everyone else doesn’t snitch either. One you know someone else may snitch, your only option to salvage any semblance of a victory is to snitch first and at that point it becomes a race to the bottom to see who can lose the least.

In the Simps Dilemma, the fact that you are surrounded by desperate guys showing off in flashy ways, boosting girls’ egos with desperate behavior and monopolizing their time by keeping them at their tables and drowning them in free booze, you are now faced with the choice of sticking to your guns and getting a guaranteed loss since it’s hard for your game to cut through all that simping, or join in playing the simp game to a degree, which may get you to hook up with a woman but lower your value and self-respect in the process. This means that you now lose even if you win because although you’ve managed to meet a woman and salvage a phone number or date, every step of the process will be excruciating because you’ve started off the dynamic by establishing yourself as a trick from the very start (A trick is a desperate, needy guy that needs to spend his hard-earned money to buy affection and attention from women). And also, the mere fact that you’re in a place so full of simps and tricks often makes people assume you to be a simp by association before you even open your mouth, simply because that is the default mode of a vast majority of men present.

Here’s a simpler analogy of Simp’s Dilemma: imagine an auction item that you want, but are determined to get a good deal on and buy on your terms. Now picture the moment the item comes up for bidding, a bunch of desperate yahoos start bidding furiously on it and driving the price up. Your original strategy of playing it cool, even though it was sound, is now useless, because it only works if others do the same. Now your choices are to give up on getting the item or acting more like the desperate bidders, which may get you the item, but on really shitty terms, which will make you feel like a sap even if you win and ruin your enjoyment of said item, since you lowered your dignity to get it and overpaid for it horribly.

Now some people think that the Simp Prisoner’s Dilemma works to the benefit of NY women, but even they are losers in the end, because while they get the short term benefit of free drinks and fawning, ego boosting attention, in the long run they end up just meeting a bunch of supplicating men they can easily dominate that offer no challenge. This is why I hear women here constantly complain of the lameness of their dating options in NY. Women like the existence of these guys to subsidize their liquor intake, but not as their main pool of dating options.

In Stockholm however, I saw large groups of model-caliber women routinely getting turned away by bouncers for not being on the guestlist. Women that could have easily waltzed into any club in NY, no matter how exclusive, based on sheer hotness, were routinely shot down by bouncers who didn’t even look at them twice. Beauty in a woman does not seem to equal automatic worship in Stockholm. This is the opposite of NY, where simply having a vagina regardless of beauty leads to worship, and a woman can be overweight and a homely 6 yet still have an attitude like she just booked the cover of Vogue magazine.

Also, in NY, I can often use some gift of gab to get into a club, especially if I’m all by my lonesome. And if worse comes to worse, bribing is also an option. Or I can pretend you’re going to buy a bottle and conveniently disappear after getting escorted in if I really want to get devious. In Stockholm, though, I’d sometimes get turned away from hot clubs despite trying everything. I’d bring up that I was by myself, I’d mention I was from NY, I’d dress to the nines, none of it worked. But even more interesting, even bribes didn’t work, which really shocked me. They would be adamant about the guestlist policy. I’ve heard both sides of the guestlist argument from Swedes; some would say that the guestlist is real, others would say that the guestlist was a fabrication used to keep undesirables and the uncool out. I’d say based on my time there that it’s a combination of the two. But the guestlist does truly exist to a degree because I did see some people who got turned away come back with the proper guestlist name and gain entry just minutes later. It’s definitely not a total fabrication as some people claimed.

So basically, compared to NY, there is a lot less simping going on in Stockholm. Women are beautiful but way more down to earth in terms of egos, making them way more approachable. And you don’t have a bunch of bottle service simps approaching women constantly while displaying low value and desperation and boosting their egos by buying them drinks. Well, it happens but not to the same degree and the dynamic is slightly different, as I’ll explain in part 2. Sadly, all these factors don’t help Swedish guys all that much because despite this ideal scenario, this perfect storm of social conditions, they really have on average no game at all. Zero. This also I’ll get into tomorrow.

The Stureplan area gets badmouthed by many Swedes for being excessively shallow and money-obsessed, and I can see their point, especially when compared to the more down-to-earth bohemian places you find in southern Stockholm, but because I come from New York City where the situation is much, much worse thanks to bottle service and excessive beautiful woman worship, I found it be a breath of fresh air in comparison. If you want to get an idea of what a Stureplan crowd looks like, you can check out this photo gallery here. Unlike the club photo gallery you find on a NY club website where they find a dozen or so hot women and take repeated pictures of them to create the illusion that they represent the caliber of the average woman in attendance at the club, the pictures in the gallery I linked to really do represent the caliber of the average women you can expect to see in a Stureplan club.

Once I got the hang of Stockholm, I started making friends left and right, and I started getting into places either with their connections or by just showing up to places extra early while they were still dead and the bouncers weren’t being very exclusive yet and just waiting for them to fill up. Places I went to included Sturecompagniet, Spy Bar, Hell’s Kitchen, F12, Village, Berns Hotel, East Restaurant, Sturehof Bar and some other places I don’t remember the names of.

I’ll follow up tomorrow with more insights about social interactions, how Swedish men behave and how Swedish people party in general. After that I’ll get into the class warfare in Stockholm between various sections (very big deal there), liquor availability and the difficulty in assessing and penetrating Swedish culture. I really found the country to be fascinating in its social dynamics.

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  1. Tupac Chopra posted the following on September 9, 2008 at 5:08 PM.

    Sounds fascinating. I look forward to your other posts.

    I visited Amsterdam last year and was also pleasantly surprised by my observations.

  2. steve lurkel posted the following on September 9, 2008 at 6:22 PM.

    finally!

    …and it was worth the wait.

  3. paully posted the following on September 10, 2008 at 8:40 AM.

    I love me some prisoner’s dilemma. you can see it everywhere.

    my favorite example that i noticed recently was when i was waiting for an airplane to board.

    everyone knows that you cant board the plane until they call your section number. everyone knows that if you just hung out and didnt stand up until your number was called, you’d get on more quickly. but what happens when they call for the plane to begin boarding? everyone mobs the gate. there’s no clear line. things are generally less efficient because people think that there’s a chance they could get on more quickly.

  4. paully posted the following on September 10, 2008 at 8:42 AM.

    ps. for your next adventure, come out to tokyo and do some clubbin and people watching. your human-nature-o-meter would be blown away!

  5. T. AKA Ricky Raw posted the following on September 10, 2008 at 9:00 AM.

    Paully, can you give me a preview of some of the strange things I might notice? My friend’s headed out there in a few months.

  6. zpr posted the following on September 10, 2008 at 1:10 PM.

    Paully is right. Just got back from Japan a few months ago and it blows away anything Europe has to offer. This coming from someone who has been to Europe more times than I can count. Never been to Sweden though due to the costs and from what you wrote T that sounded correct.

    When do you go to A-dam? I know that place like the back of my hand so let me know if you need any heads up.

    zprs last blog post..Well that sucked

  7. virgle Kent posted the following on September 10, 2008 at 3:18 PM.

    Damn son, you killed this post. It makes want to get my paper straight and hit the other side of things but at the same time I still haven’t even hit NY. If you got some free room it’s on like kong

    virgle Kents last blog post..My HUGE crush on Rachel

  8. random passerby posted the following on September 10, 2008 at 7:19 PM.

    I looked through those Stureplan images and there wasn’t a single woman I found interesting. Boring and average. No different from the women here in Finland. It seems to me like you could go pretty much anywhere in the Western world and not be able to fart without hitting a woman you find attractive, so I don’t see what’s supposed to be so special about Sweden. Surely New York is even more full of attractive women, considering the large population and ethnic diversity?

  9. T. AKA Ricky Raw posted the following on September 10, 2008 at 7:36 PM.

    zpr – Already did Amsterdam, I’ll post about it later. Now will someone please tell me some of what makes Tokyo so good!?

    vk – You’d have a blast there, trust me.

    random passerby -

    Surely New York is even more full of attractive women, considering the large population and ethnic diversity?

    No. No no no no no. Emphatically no. It’s strange, people I met in Europe constantly had this image of NY as having the most beautiful women in the world and this vastly superior nightlife, and it’s simply not true. Thanks to sheer population size, NY may have a decent amount of pretty women, but per capita it’s actually a horrible amount. And I found Europe, while not as diverse as here, did have diversity. I met Asians, Africans, Arabs, and mixed people there.

    I’m in a committed relationship, meeting women wasn’t the point of my trip, but that being said I still couldn’t help but notice what was around me. But if you don’t believe me, do the Google challenge. Google “cities beautiful women” and check out all the lists you find. I bet you Stockholm comes up quite often and New York doesn’t come up at all. If a city from America does come up it’ll probably be LA, Miami or some other city. My friends from Los Angeles even joke about how an NY 9 is equal to an LA 6. On travel lists NYC never comes up as having beautiful women.

    Your attitude was very common there though. I don’t know why but scandinavians I met over there were very unimpressed with their own country. I kept getting the same question, “Why are you visiting here of all places when you’re from the best city ever?” Ironically, the few New Yorkers I ran into all kept gushing about how much better everything was in Stockholm. grass is always greener I guess.

  10. random passerby posted the following on September 10, 2008 at 8:29 PM.

    I suppose it’s the greener grass syndrome, but caucasian women seem to look pretty much the same everywhere, so as far as they’re concerned I don’t see any difference between Sweden and New York. Then again, I don’t really understand the way other men evaluate women (I have an unorthodox way of looking at things).

  11. T. AKA Ricky Raw posted the following on September 10, 2008 at 8:54 PM.

    I hear you. But it’s not even just the women, I was even taken aback by how pretty and metrosexual the men were too.

  12. The G Manifesto posted the following on September 10, 2008 at 11:35 PM.

    Great data sheet. You got that sub-zero flow.

    Thanks for the love on the Bottle Service Post. I won rings for the performance.

    Never been to Stockholm. I always thought it was easier to peel Swedish girls chilling at the beach in France in Summer because they all roll there. Topless girl Game is my favorite.

    But you made a air-tight case to roll there.

    Good work.

    - MPM

    The G Manifestos last blog post..Damn, it Feels Good to Be a Banker: Bankers vs. Consultants

  13. paully posted the following on September 11, 2008 at 5:30 AM.

    T —
    depends on what your friend is into. if s/he likes partying all night and then some more at after hours, this is a good place. while there are some more uppity places with table service, the real good ones wont let you in if ur a foreigner unless you know someone. but if you do get in, f’gettabout it. even if u dont “rent” a table, the people are way more chill on less on the defensive. a lot of the bars where foreigners go, the girls are waaay on teh defensive because foreigners in japan are REALLY aggressive with little or no game. whenever ive gone out with a girl or two they do the whole “beome my friend to talk to her” thing, which gets tired.

    i worked at a bar for a while here too. it was quite an experience watching all the dynamics taking place. shoot me an email if you have specific questions and whatnot.

  14. Ruff posted the following on September 12, 2008 at 7:30 PM.

    nice post, T. As you know I literally have a vested interest in hearing about your experience.

    Trying to make that trip out east early 09, myself. feel like ALL my friends are out there now and i keep hearing about how a negro such as myself would clean up.

    One tidbit I’ve heard often about HK is the lack of stratification in many places. ie: you can be at a club drinking in the same rooms as ridiculously wealthy or well “connected” types. Place is so dense and there’s so much new money floating around that there’s neither the time nor space for “exclusive” exclusive clubs like you might find here.

    I’m sure there are still backrooms and private scenes but you get my drift.
    and whether this is a good or bad thing i’ll leave you to figure out.

  15. dougjnn posted the following on September 13, 2008 at 9:29 AM.

    Nice post T. But… this wait for part 2 is getting tortuous bro.

    Cut us a break!

    I was last in Sweden many moons ago. Almost ten years now I think, just as you were finishing grade school or something. D; It was May, the sap, especially the Swedish girl’s sap, was flowing, foreigners were ipso facto hot to them; I pretty much got picked up by them, several of them, one after another. It was a question of choosing from an embarrassment of riches very much on offer. It was a business trip. I was involved. It was thousands of miles from home. It could not have been more just sex. Not like it’s gonna happen every other weekend, is it? The sun hadn’t set at 1am. What was a guy to do but go back to her place to see a Swedish girl’s typico Stockholm flat, with girl roommate? A duty, no? Part of one’s education, was it not?

  16. san diego posted the following on September 13, 2008 at 10:41 AM.

    check it out homie. I got a mathematical equation to up your knowledge.

    Any of those chicks in the stockholm photo gallery + 30 pounds = your average american chick.

    they don’t have better genetics, they simply don’t let themselves go like they do here. case closed. it’s math baby.

  17. helena posted the following on September 13, 2008 at 10:55 PM.

    Dude, you have female readers – what are the guys like physically? Is that 6ft+, blond Adonis stereotype that’s making me particularly eager about my upcoming tour of N.Europe true?

  18. gig posted the following on May 20, 2009 at 5:09 PM.

    I can attest that the bottle service shit has arrived in Brazil. Amazingly, I had EXACTLY THE SAME opinion of G manifesto. A bunch of Ibankers, lawyers and a few judges, mostly, guys with zero game but lots of cash, the losers any club would be better off keeping out, crowding the place and inflating prices.

  19. Michael Moody, MD posted the following on July 18, 2009 at 10:06 AM.

    Great Information.

    I am going to Stockholm in August. I am a black american and I am engaged to a white female. She is going with me. Any advice for an interracial couple traveling here. Yes we like to party. We are in our forties.

    Thank You.


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